Monday, October 19, 2015

Flipboard Launches A New Targeted Ads Product Based On Its Interest Graph

flipboard Flipboard today is opening up some better targeting to its advertising partners in the form of the advertising based on the interest graphs it has built for its users. Here’s an example: an advertiser that chooses to advertise with coffee topics may also have their ads shown with craft beer topics. The reason behind that, Flipboard head of advertising products Dave Huynh said, is… Read More

No comments:

Post a Comment