Monday, July 18, 2016

6 Steps and 6 Days to an Effective Content Strategy: Day 4

Jazz Jones has a clear focus on her goals, objectives and her target audience. She knows who she's attempting to influence and she's done thorough research into their AIOs (activities, interests and opinions). Now, she's ready for the next important step in creating a content strategy. Step 4: Identifying competitors and how you compare to […]

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